Why I started signed by T.

Kia ora, hi, hello and welcome - it’s great to have you here.

So I have taken the plunge and become a small business owner, or a stereotypical millennial with a ‘side hustle’.

Welcome to my newest, and only, side project. It’s been an idea I have been toying with for the longest time, and something I only kind of started thinking more seriously since the start of 2019. It’s taken a few long weeks to get to this point, but we are here. Live and ready to rumble.

And my first goal for my little side hustle has already been achieved. Having you, here, reading my blog and looking at all the things I have been spending my free time on.

Cheesy but true.

So, why did I start this?

The answer, for me, is simple. I’m naturally creative and am always fiddling around on my phone or computer. I seriously have banked up quite a few wee things I have created on Photoshop over the years. And this was just a way to give a bit more purpose to my hobby, share some of my works that ~hopefully~ some people will actually like and try my hand at flexing my entrepreneurial skills.

Also, another question I feel like I am going to get asked a lot is how I decided on my name.

Honestly, it took me a bloody long time.

I thought that I wanted something with my name in it, then I thought that it was too shallow. So I started trying to find a cute ‘boutique-y’ type name. Like Willow & Wood, or Pretty Prints, or Fallow & Red Designs…. I don’t know. But none of them stuck or made me feel like it was really me.

Then I was looking through Etsy for some name inspo and saw ‘Signed By’ and the Esty shop owner’s name. I liked it. She wasn’t doing prints, she was doing something completely different, but I thought it could fit. So I sat on it for a few days and decided to lock it in.

I bought a domain name, claimed the usernames on social media and was away laughing.


I’m going to use this blog to document how the heck I am making a side hustle work alongside my full-time job, as well as tips and tricks when it comes to things like starting side hustles, hanging prints, packaging them etc, PLUS, I also read that if your small business has a side blog, then it majorly helps your SEO out.

So that was quite a big player in me deciding to add a blog aspect to my site too lol. Got to love SEO!